Our Why
Looking to create a beautiful, natural home and lifestyle without the burden of environmental pollution, landfill, carbon footprints, faceless brands and poverty?
Us too. It’s the Wholly Grail.
Home is a reflection of us. Who we are, the things we love, that feel good and are in alignment with our values and beliefs.
Marketing can be confusing, and it’s not always easy to find out the true eco and social cred behind the products you buy. We’re here to make that a whole lot easier with accountability and a clear conscience.
Welcome to our home and lifestyle store where we’ve collected the best small, Australian businesses, and the beautiful things they create for our homes from premium, natural materials, using sustainable and ethical principles, accredited by respected third party certifiers.
That's a picture of me - Danielle.
I'm a mum of three and committed to providing you with beautiful home and lifestyle products that are the wholly grail - better for you and your family, better for others and for the environment. I believe in positive consumerism and a healthier, fairer and more balanced world, for all of us. What do you think?
We'd love for you to join us. For our email community, (subscribe at the bottom of our front page) and to reach our socials, links are below. We love feedback and connecting with you. Please get in touch however it best suits you.